President of Stanford Seed Transformation Network Ghana, Linda Yaa Ampah says her outfit will be holding the third edition of its annual flagship Business and Leadership Conference on 22nd October 2020 to empower businesses to embrace changes and seek solutions that will ensure business sustainability and success despite the COVID-19 challenges.
This year's conference is under the theme "Embracing forced change within diverse cultures" with a focus on the African Continental Free Trade Area (AfCFTA) and its implications for businesses.
It is emerging that due to adherence to the covid-19 protocols, the conference will be held virtually on Facebook, YouTube, and Zoom.
ThinkNews Online has gathered that Renowned and experienced business leaders such as Dr. Tony Oteng-Gyasi CEO, Tropical Cable, and Conductor Ltd, Nana Dr. Michael Agyekum Addo CEO, Mikaddo Holdings, Ms. Esther A. N. Cobbah CEO, Stratcomm Africa, and Mr. David Ofosu-Dorte Senior Partner, AB & David will share their experiences on how they have leveraged cultural challenges and differences to scale their businesses over the years.
Madam Linda Yaa Ampah expressed her excitement about the upcoming conference which has been enabled by new technologies despite COVID-19.
She was confident that through the conference, participants will take home new mindsets, approaches, and pragmatic solutions to transform businesses.
She said "The theme for the conference is very critical since there are concerns about the implementation of the African Continental Free Trade Area (AfCFTA) and its impact on Ghanaian businesses. We are therefore seeking to use this conference to facilitate the sharing of knowledge, information, experience, and skills among stakeholders in the business to brace ourselves for the challenges ahead in this COVID-19 era"
“The AfCFTA secretariat is targeting January 2021 for the commencement of the implementation of the Pan African free trade agreement following its postponement due to the outbreak of the coronavirus. It is imperative that Ghanaian businesses ready themselves for the benefits that AfCFTA brings during COVID-19 and post COVID-19, a pandemic which is a major challenge for many businesses”, she added.
Background
The Seed Transformation Network Ghana
The Stanford Institute for Innovation in Developing Economies (Stanford Seed) is a Stanford Graduate School of Business-led initiative that is working to end the cycle of global poverty.
It partners with entrepreneurs in emerging markets to build thriving enterprises that transform lives.
See copy of the release below:
Story by: Joshua Kwabena Smith